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Brand Draft Biography

Queeni launched in early 2022 and co-owned Angelika (called for a short period Satine Queeni Shop), an online clothing brand, which lasted for a period of two years, before its closing in February 2024. Angelika's goal was to create affordable and comfortable clothes for every woman. Angelika regularly launched new collections, including mostly an extended line of clothing and loungewear but outerwear and swimwear as well. Angelika innovated and developed new products, with collections such as the asymmetrical LBD and light beachwear cover-ups. Around 2024, Queeni decided to expand her branch companies by announcing the launch of her upcoming rum brand titled American Liquors. However, she gave up on that ill-fated project due to a lack of financial management and a defective patent.

Shortly after founding Angelika, Queeni officially launched Past Cosmetics in February 2022 (previously named Satine Queeni Beauty until mid-2022, then Star Beauty until September 2023). She was the creative director of Past Cosmetics for two years. It was a natural vintage-inspired makeup, skincare and fragrance brand. Past Cosmetics' classic products and collections were inspired by the makeup industry from the twentieth century, which was a revolutionary period of new innovations for cosmetics. The brand's ethos and raison d'être was to produce vintage-influenced cosmetics that'll make customers feel like they stepped back in time. Past Cosmetics created "affordable, timeless and high-quality multitasking products for everyone." Sustainability played a big part at Past Cosmetics, their products were consciously made and crafted with natural ingredients, cruelty free, gluten free, and free from harmful additives. 1% of their annual sales went to the Shanti foundation.

New face, eye, lip and skincare collections and products were released frequently. The original Love Stories From Decades Ago Matte Lipstick launched in February 2023, which became a quick best seller, as well as the Queen of the Universe Collection and its eponymous first fragrance. The 7-in-1 Ultimate Mascara, Wizard of Oz Powder Foundation, Here Comes The Sun Liquid Foundation and Casablanca Liquid Concealer launched in early 2023. Past Cosmetics launched the Timeless Beauty Complete Skincare Bundle in fall 2023. The Pretty in Pink Collection was released in June 2024, and the Woodstock '69 Collection soon followed a month later. July 2024 also saw the launch of Grace Fragrance, the highly awaited Past Cosmetics signature fragrance, after the discontinuation of their best-selling fragrance Queen of the Universe. The Spring Blossom Collection was launched in March 2025, making it the final collection of the brand. Past Cosmetics' sale of all skincare products were discontinued for disinclined reasons as of October 11, 2024 online. The brand announced their shutdown on April 4, 2025 because "[...] our founder Satine Queeni believes Past Cosmetics no longer aligns with its original vision," their makeup products ceased to be produced on April 10, 2025 after three years in operation.

LAND ACKNOWLEDGMENT STATEMENT. We acknowledge the ancestors that were here before us and pay respect to those who were colonized through forced relocation and displacement, and we acknowledge the native people who survive, resist and are part of our community today, despite the intentional attempts at genocide. We acknowledge that the land we now call Los Angeles, CA where our headquarters are located, are stolen lands that are the traditional lands and village sites of the Gabrielino/Tongva Nation, and other Tribes who made their homes along the Greater Los Angeles Basin (including the Tataviam, Serrano, Kizh, and Chumash People). Satine Queeni Inc stands with all Indigenous peoples, past and present, in promoting the wise stewardship of the lands on which we live.

Copyright © 2022-2025 Satine Queeni Inc. All Rights Reserved. 

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